This yearlong, multi-media branding campaign reminded L.A. residents

that The Times has been the Hollywood award show insider for more than 100 years. The work won Addy awards in the following categories: “Cinema, In Theater Spots,” “Newspaper

Self-Promotion Campaign” and

“Out-of-Home Campaign.”

Credibility campaign

The Envelope Branding Campaign

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Theater Trailer

VIDEO CONCEPT

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